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The general objective of BI is to make businesses perform smarter and, therefore, better.

Historically, BI has been focused on management reports showing how the business is performing. Today BI not only shows how the business is performing, but what are the major factors that influence performance.

BI is being used to identify positive trends and opportunities to increase future performance. BI helps fulfill the need for fast, actionable intelligence about customers, suppliers, distributors, partners and competitors. This Business Intelligence has become increasingly more critical in today's very competitive Global marketplace.

Database Solutions is continually researching, evaluating and testing BI and other technologies through our innovative, exclusive WAVE© methodology. The purpose of our WAVE© methodology is to scan, identify and knowledge transfer technology innovation to our clients.

The graphics below presents several diagrams, which illustrate our current view of the Business Intelligence landscape, a historical review of BI technologies and the economic business justification benefits from Business Intelligence systems implementations.

Click Here to view Business Intelligence Landscape Diagram

Click Here to view The Historical Evolution of BI Technologies


BI Business Justification


Management Challenges:
  • Sales and marketing managers want to increase sales volume and profitability
  • Operations management wants to reduce expenses and improve their ability to manage inventor

Executive management wants:

  • Increased profitability
  • Larger market share
  • Improved product time to market
  • Increased shareholder value
  • Ability to identify new markets
Increase Revenues:
  • Improved customer retention using a customer's lifetime value as the measure
  • Increased targeted marketing that looks not to save on marketing costs, but increase the customer base
  • Better promotion analysis programs that, likewise, look to increase customer number and penetration
  • Lowering time to market to take advantage of market conditions.
Reduce Costs:
  • Lower or eliminate carrying costs for older systems
  • Reduce marketing costs through targeted marketing programs
  • Minimize manpower costs required to carry out required business tasks
  • Less write-offs due to having inadequate data to combat challenges from vendors and customers
  • Minimize the overproduction of goods and commensurate inventory holding costs
Improve Service:
  • Provide customers, partners and vendors with accurate, timely information on their accounts
  • Provide internal knowledge workers with accessible data for their analysis
  • Provide single source repository for data access
  • Provide historical data for trend analysis and mining business data for hidden insights

Click Here to view an Example of a Worksheet

BI Outcomes
Tangible
Intangible
Measurable ROI from the Data Warehouse investment
The feedback that the operational systems receive
Identifiable increase in sales dollars
Disparate business units working together
Identifiable reduction in operational costs
A leading-edge image
Gaining of competitive information/competitive advantage
Easier access to data
Perform accurate trend analysis/performance measurement
Better data quality
Easier and accurate access to information
x
Uniform data and support efficiencies
x

We are very interested in sharing our knowledge and experiences with you and assisting you in your Business Intelligence system development efforts.

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